Regina Tuzzolino: Writing Samples and Web Content

Thank you for your interest in my copywriting, SEO content marketing, and business communications services. Here are some writing samples with links to the full pages that I created. Each sample reflects the client's marketing goals, distinct brand voice, and target audience.

Web Copy and Brand Taglines: WP Blueprint

Pagebreak: Website Brand Copywriting

Created web copy and taglines for the full home page on this web developer's WordPres site.



"WordPress Dev & Builds

Are you an independent creative who prefers to design, not code? Is your successful agency experiencing growing pains?

Whether you need a named associate or a white-label WordPress development service, I can help. 

I'm a team player who fully understands both design and development. As a result, I'll create an engaging user experience that you and your clients will love.

Whatever your WordPress project may be, I can help you build it." Read more here...

Website Optimization Software Blog: WP Rocket

Pagebreak Instructional copy, guest blog, SEO Content Marketing

Wrote a "how-to" blog that ends with a product promotion for this WordPress plugin company.



"SEO Tips 2017: How to Rank Higher on Google Search

Step #4: Engagement Leads to Commitment

Another one of Google’s Top Ranking Factors is Dwell Time. What’s that?

Think of it this way: Just like real life, your website must not only attract a reader, it must keep them around. That’s why, as with all relationships, remember that…

Nothing pushes people away faster than trickery.

So it should come as no surprise that SEO trickery is something Google penalizes.

If you’re suddenly feeling guilty, fear not. Along with this list of offences, are easy ways to correct them. Let’s get started…

  • Keyword stuffing: Don’t. Just don’t. Choose only a few words for any given subject. Here’s a free keyword search site to help you do just that. (For more info on relative keywords, refer to Step #3.)
  • Ad-centric, affiliate-centric sites with duplicate or computer generated content. If you’re monetizing your site with random or hidden affiliates and your ads are “above the fold”, go back to Step #5. Your brand should always provide helpful, relevant content, first and foremost.
  • EMD or Exact Match Domains: This has always appeared cheesy, but until now, people loved this fast and dirty trick. Today, think twice about a domain name like “”, okay? Here’s a site that lists EMD Best Practices." Read more here...

Timely On-brand Article: R.O.S.E. Clothing

Wrote a blog that ties in a fashion collection with popular search keywords.



"A Woman’s Year, Every Year: How Gender Equality Helps Everyone

As 2017 comes to a close, many are proclaiming 2018 The Year of the Woman. There's no denying that 2017 galvanized our presence and strengthened our voices. It was the year we rose up, resisted, and persisted.

We ousted powerful men who had abused us. We spoke louder when they tried to discredit us. And we marched a half-million strong when they tried to outnumber us." Read more here...

Timely On-brand Article: LinkedIn

best stock photography: diverse, global people

Wrote an article about inclusive imagery in diversity marketing.



"Finding the Best Stock Photos for Diversity Marketing

Whether you’re a home-spun blogger or big marketing agency, you share a common goal: finding the best high-resolution stock photos for your work. And now that diversity marketing is finally the norm, not the exception, you should be sourcing inclusive imagery. Here's where to look.

In these 4 sources, you'll find diverse global people in a variety of settings, for any marketing angle. Most shots are composed perfectly for banner ad text. And many are free or just as affordable as Shutterstock. What's wrong with just using Shutterstock, you ask...?" Read more here...

For more writing samples

For more writing examples, be sure to visit my portfolio page. In fact, this entire site, especially the Home Page, shows how I integrate concise web copy with web design and SEO.

Thanks for reading and I hope to hear from you soon!


Regina Tuzzolino

Copywriter and WordPress Developer