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Convert your audience with content that clicks.


Content that clicks.

Conversion copy, SEO web content, and design direction for e-commerce, SaaS companies, and more.


Short Copy: Text-Design Alignment


infographic text-image integration

About this project:

As a copywriter with a design background, I often advise designers on text-design alignment and visual messaging. For this SaaS company, I improved the readability and visual impact of white papers, infographics, ads, and web copy.

Campaigns: Conversion Copy


SaaS company ad campaign landing page conversion copy
conversion copy ad showing passwordless login

About this project:

For this multichannel campaign, I wrote conversion copy and directed design for Google ads, landing pages, email marketing, social media ads, blogs, and related collateral. 

Printed Ads: Design Direction + Copy

Regina Tuzzolino Art Direction, Advertisement Copy, Concept

About this project:

I directed the design and wrote the copy for this 3-poster ad campaign that I ideated. For visual impact, I chose a bold, minimal palette and used meme titles to suit the college campus audience.

Guest Blogs: How-To Guides + Videos

Video content creator and blog writer for

About this project:

For, I created videos and wrote step-by-step guides for various WordPress software plugins. I also used relevant, searchable keywords for richer SEO web content.

Web Pages: Concepts + Conversion Copy


ad banner puppy bowl MVP super bowl ad

About this project:

I conceptualized, wrote conversion copy, and directed the design for this successful Puppy Bowl/Super Bowl digital ad campaign. 

Branding: Direction + Development

Perfect friends referral rewards web page screenshot

About this project:

For this new referral program,  I created the brand name, taglines, instructional copyUX copy, and automated emails. I also wrote promotional blogs and ad copy. Due to its success, I was asked to develop 3 more referral programs.

Conversion Copy: Ads + Promos


Women's Day Copywriting: Self Care healthy Women smiling
Concept and Copywriting

About this project:

To promote this Women's Day sale, I chose self-care as a theme to link health with empowerment. I conceptualized the messaging, wrote the conversion copy, and advised on typography and colour.

Content Marketing: Authoritative Articles

Pagebreak Instructional copy, guest blog
Thought Leadership Blog

About this project:

For this SaaS company, I was asked to write instructional copy using a conversational and humorous tone. I kept the cadence brisk while providing timely information about SEO tips for website optimization.

Web Content: Brand Slogans + Web Copy

Pagebreak: Website Brand Copywriting

About this project:

Web developers and design agencies come to me for SEO copywriting that fits their designs. For this UK client, I crafted concise, SEO web content that flows naturally and conveys the value proposition.

Need a break from content? Contact Pagebreak.

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